Attribution of success and failure in intercultural service encounters : the moderating role of personal cultural orientations
Jackie L.M. Tam, Piyush Sharma and Namwoon Kim
| Year of publication: |
2016
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|---|---|
| Authors: | Tam, Jackie L. M. ; Sharma, Piyush ; Kim, Namwoon |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 30.2016, 6, p. 643-658
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| Subject: | Intercultural service encounters | Customer attributions | Personal cultural orientations | Service delivery outcome | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | Dienstleistungsqualität | Service quality | Interkulturelles Management | Cross-cultural management | Interkulturelle Kompetenz | Cross-cultural competence | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JSM-01-2015-0010 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011635055