Authenticity and institutional context : individual preferences in China
Year of publication: |
2019
|
---|---|
Authors: | Carroll, Glenn R. ; Feng, Mi ; He, Yuanqiong ; O'Connor, Kieran ; Wang, Lihua |
Published in: |
Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. 31.2019, 5, p. 429-446
|
Subject: | Authenticity | China | institutions | Glaubwürdigkeit | Credibility | Institutionenökonomik | Institutional economics | Institutionelle Infrastruktur | Institutional infrastructure |
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