Authenticity and loyalty at heritage sites : the moderation effect of postmodern authenticity
Year of publication: |
August 2018
|
---|---|
Authors: | Yi, Xiaoli ; Fu, Xiaoxiao ; Yu, Larry ; Jiang, Liao |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 67.2018, p. 411-424
|
Subject: | Perceived authenticity | Existential authenticity | Postmodern authenticity | Loyalty | Glaubwürdigkeit | Credibility | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kulturgüter | Cultural heritage | Urlaubsverhalten | Holiday behaviour | Kundenzufriedenheit | Customer satisfaction | Unternehmenskultur | Corporate culture |
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