B ORGANIZATIONAL BEHAVIOR - The product-specific nature of impulse buying tendency, Bz:140
Year of publication: |
2004
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Authors: | Jones, Michael A. ; Reynolds, Kristy E. ; Weun, Seungoog ; Beatty, Sharon E. |
Published in: |
Operations research, Management science : OR MS ; the international literature digest. - Davenport, Iowa : Executive Sciences Institute, ISSN 0030-3658, ZDB-ID 207381x. - Vol. 44.2004, 2, p. 155-156
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