B2C e-commerce: a frictionless market is not in sight - arguments, empirics and policy implications
Year of publication: |
2004
|
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Authors: | Latzer, Michael ; Schmitz, Stefan W. |
Published in: |
E-life after the dot com bust : with 26 figures and 20 tables. - Heidelberg [u.a.] : Physica-Verl., ISBN 3-7908-0083-X. - 2004, p. 39-61
|
Subject: | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour |
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