Balanced market orientation: qualitative findings on a fragile equilibrium
| Year of publication: |
2012
|
|---|---|
| Authors: | Avlonitis, George J. ; Giannopoulos, Antonios A. |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 22.2012, 6 (16.11.), p. 565-580
|