Balanced scorecard and its comparison with integrated model of strategic management

The article is dealt with comparison between existing approach of strategic management (integrated model of strategic management) and newer system Balanced Scorecard. Next is solved possibility of strategic analysis about method of assessment key areas of balanced scorecard (finance, process, customers and potentials).

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Year of publication:	2012-09-05
Authors:	Rolínek, Ladislav
Publisher:	Acta Universitatis Bohemiae Meridionalis
Subject:	strategic management \| model of strategic management \| Balanced Scorecard \| method of strategic management

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Type of publication:	Article
Source:	BASE

Persistent link: https://www.econbiz.de/10011316053