Barriers to repeat patronage: the impact of spectator constraints
| Year of publication: |
2009
|
|---|---|
| Authors: | Pritchard, Mark P. ; Funk, Daniel C. ; Alexandris, Kostas |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 43.2009, 1, p. 169-187
|