Behavioural study on advertising and marketing practices in travel booking websites and apps : final report
Year of publication: |
July 2020
|
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Authors: | Lupiáñez-Villanueva, Francisco ; Montealegre Olaya, Andres Felipe ; Bogliacino, Francesco ; Lecland, Ines ; Sokolyanskaya, Alena ; Theben, Alexandra ; Charris Dominguez, Rafael Alberto ; Gaskell, George |
Institutions: | Europäische Kommission / EU Consumer Programme (issuing body) |
Publisher: |
Luxembourg : Publications Office |
Subject: | Reisevermittler | Travel agency | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Verbraucherschutz | Consumer protection | EU-Staaten | EU countries |
Extent: | 1 Online-Ressource (circa 120 Seiten) Illustrationen |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
Language: | English |
ISBN: | 978-92-9478-538-1 |
Other identifiers: | 10.2818/728775 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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