Benefit from a high store visiting cost in an omnichannel with BOPS
Yue Feng, Jianxiong Zhang, Lin Feng, Guowei Zhu
| Year of publication: |
2022
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|---|---|
| Authors: | Feng, Yue ; Zhang, Jianxiong ; Feng, Lin ; Zhu, Guowei |
| Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 166.2022, p. 1-17
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| Subject: | BOPS | Omnichannel | Pricing | Store visiting cost | Online waiting cost | Multikanalvertrieb | Multichannel strategy | Konsumentenverhalten | Consumer behaviour | Kosten | Costs | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2022.102904 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014225738