Beyond gender stereotypes : the missing women in print advertising
Year of publication: |
2021
|
---|---|
Authors: | Shinoda, Luciana Messias ; Veludo-de-Oliveira, Tania Modesto ; Pereira, Inês |
Published in: |
International journal of advertising : the review of marketing communications. - Abingdon : Routledge, ISSN 1759-3948, ZDB-ID 2067926-9. - Vol. 40.2021, 4, p. 629-656
|
Subject: | Advertising | female well-being | gender stereotype | intersectionality | magazine | Printwerbung | Print advertising | Frauen | Women | Geschlecht | Gender | Geschlechterdiskriminierung | Gender discrimination | Weibliche Arbeitskräfte | Women workers | Werbung | Geschlechterforschung | Gender studies | Werbewirkung | Advertising effects |
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