Big data initiatives in retail environments : linking service process perceptions to shopping outcomes
John A. Aloysius, Hartmut Hoehle, Soheil Goodarzi, Viswanath Venkatesh
| Year of publication: |
2018
|
|---|---|
| Authors: | Aloysius, John A. ; Hoehle, Hartmut ; Goodarzi, Soheil ; Venkatesh, Viswanath |
| Published in: |
Big data analytics in operations and supply chain management. - New York, NY, USA : Springer. - 2018, p. 25-51
|
| Subject: | Einzelhandel | Retail trade | Big Data | Big data | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Wahrnehmung | Perception | Data Mining | Data mining | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/s10479-016-2276-3 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011965326