Big store design and marketing effects : non-Western, new-build shopping malls and implications for the re-enchantment of consumption
Graham H. Roberts
| Year of publication: |
2016
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|---|---|
| Authors: | Roberts, Graham H. |
| Published in: |
Multi-channel marketing, branding and retail design : new challenges and opportunities. - Bingley : Emerald, ISBN 1-78635-456-X. - 2016, p. 135-161
|
| Subject: | Nur-Sultan | Akmola | Einkaufszentrum | Shopping center | Visuelle Wahrnehmung | Visual perception | Architektur | Architecture | Konsumentenverhalten | Consumer behaviour | Kasachstan | Kazakhstan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011582601