Blended value co-creation : a qualitative investigation of relationship designs of social enterprises
Year of publication: |
2021
|
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Authors: | Ostertag, Felix ; Hahn, Rüdiger ; Ince, Inan |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 129.2021, p. 428-445
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Subject: | Multiple case study | Partnerships | Relational view | Social enterprises | Value co-creation | Sozialwirtschaft | Social economy | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Nonprofit-Organisation | Nonprofit organization |
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