Bonusprogramme : Rabattsysteme für Kunden erfolgreich gestalten ; mit 1 Tabelle
Thomas Lauer
| Year of publication: |
2004
|
|---|---|
| Authors: | Lauer, Thomas |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Mengenrabatt | Marketingstrategie | Kundenbindung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | XI, 213 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-540-20241-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004836454