BOOK REVIEW - Analyzing Media Messages: Using Quantitative Content Analysis in Research, Lawrence Erlbaum Associates: Mahwah, New Jersey, 1998
| Year of publication: |
2000
|
|---|---|
| Authors: | Riffe, Daniel ; Lacy, Stephen ; Fico, Frederick G. ; Abernethy, Avery M. |
| Published in: |
Journal of advertising : official publication of the American Academy of Advertising. - Philadelphia, Pa : Taylor & Francis, ISSN 0091-3367, ZDB-ID 4351927. - Vol. 29.2000, 2, p. 77
|