Brain integration as a driver for quality management success

Purpose – In this paper, research leading to quality management success is examined, elaborated, and highlighted in a new profound way by focusing on the most fundamental aspect of the human dimension, the brain. The purpose is to examine the relationship between brain functioning and quality management success. In this examination, the role of core values, profound organizational learning and values of quality management are explained. Design/methodology/approach – The paper builds on a conceptual review of research in the areas of quality management success, values of quality management, core values and neurophysiology with focus on brain integration. Findings – The relation of core values with brain functioning is described based on previous research. A framework with logical steps from brain integration, via core values, quality management values and quality management practices to quality management success is developed. Research limitations/implications – The paper adds to the understanding of the role brain integration has for success in quality management efforts. A limitation is that it only builds on previous research. Practical implications – The findings provide a deeper understanding of quality management success and should thus be valuable for quality managers and leaders striving for excellence for their organisations. Originality/value – The importance and crucial role of brain integration for quality management success has not been elaborated in the literature of quality management before.