Branding as a Public Governance Strategy : A Q Methodological Analysis of How Companies React to Place Branding Strategies
Year of publication: |
2020
|
---|---|
Authors: | Stevens, Vidar ; Klijn, Erik Hans ; Warsen, Rianne |
Published in: |
Public Administration Review. - Wiley, ISSN 1540-6210, ZDB-ID 2045553-7. - 2020 (30.08.)
|
Publisher: |
Wiley |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Warsen, Rianne, (2020)
-
A concept in search of a stronger foundation : three ideal types of place brand architectures
Stevens, Vidar, (2019)
-
Stevens, Vidar, (2019)
- More ...