Brands and food-related decision making in the laboratory : how does food branding affect acute consumer choice, reference, and intake behaviours? : a systematic review of recent experimental findings
Emma J. Boyland and Paul Christiansen
Year of publication: |
2015
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Authors: | Boyland, Emma J. ; Christiansen, Paul |
Published in: |
Journal of agricultural & food industrial organization. - Berlin : De Gruyter, ISSN 1542-0485, ZDB-ID 2113270-7. - Vol. 13.2015, 1, p. 45-54
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Subject: | food intake | food choice | food preference | brand | decision-making | Konsumentenverhalten | Consumer behaviour | Experiment | Lebensmittelkonsum | Food consumption | Ernährungsverhalten | Eating habit | Lebensmittel | Food | Markenführung | Brand management | Markenartikel | Brand | Entscheidung | Decision | Ernährungsindustrie | Food industry | Präferenztheorie | Theory of preferences | Ernährung | Nutrition |
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