Bringing relationships into consumer decision-making
Jeffry A. Simpson; Vladas Griskevicius; Alexander J. Rothman
| Year of publication: |
2012
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|---|---|
| Authors: | Simpson, Jeffry A. ; Griskevicius, Vladas ; Rothman, Alexander J. |
| Other Persons: | Bagozzi, Richard P. (contributor) ; Gorlin, Margarita (reviewed) ; Wood, Wendy (reviewed) |
| Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 22.2012, 3, p. 329-331
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| Subject: | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Soziale Beziehungen | Social relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009580758