British Telecom shops: Developing Customer Care

Describes the “Coaching for Retail Professionals” training aimed at all BT employees. Reports that successful personal development resulted in a six per cent increase in productivity and is ow part of the induction programme for every employee. Concludes that the programme is improving internal communication and that “being ice to people not only can be but ought to be profitable”.

MoreLess

Year of publication:	1990
Authors:	Greenwood, Roger
Published in:	Executive Development. - MCB UP Ltd, ISSN 1758-6011, ZDB-ID 2062748-8. - Vol. 3.1990, 3
Publisher:	MCB UP Ltd
Subject:	Personal development \| Management development \| Induction \| Training \| Customer care \| Shops

More details

Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/EUM0000000003820 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014719889