Build trust, they will come : the case of casino high rollers!
Year of publication: |
2024
|
---|---|
Authors: | Ji, Chunli ; Prentice, Catherine ; Sthapit, Erose ; Lei, Inman |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 36.2024, 10, p. 3361-3377
|
Subject: | Customer loyalty | Frontline employees | Integrated casino resort | Service encounter | Trust | Glücksspiel | Gambling | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Verkaufspersonal | Salespeople | Kundenbindung | Customer retention |
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