Building a digital analytics organization : create value by integrating analytical processes, technology, and people into business operations
Judah Phillips
| Alternative title: | Digital analytics organization |
|---|---|
| Year of publication: |
c 2014
|
| Authors: | Phillips, Judah |
| Publisher: |
Upper Saddle River, NJ : Pearson |
| Subject: | Betriebliches Informationssystem | Business intelligence system | Webanalyse | Web analytics | Wissensmanagement | Knowledge management | Datenanalyse | Business Intelligence |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 354 S. Ill., graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (pages 343 - 345) and index Nebent.: Digital analytics organization |
| ISBN: | 978-0-13-337278-6 ; 0-13-337278-2 |
| Classification: | Betriebliche Information und Kommunikation ; Künstliche Intelligenz |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010228286