Building competitive advantage through innovation : a case study from the food industry
Year of publication: |
2014
|
---|---|
Authors: | Tzortzaki, Alexia Mary ; Tsourdalakis, Kostas |
Published in: |
International journal of decision sciences, risk and management. - Genève : Inderscience, ISSN 1753-7169, ZDB-ID 2512276-9. - Vol. 5.2013/14, 4, p. 350-375
|
Subject: | competive advantage | Greece | Creta Farms | food industry | meat | innovation | value chain | differentiation strategy | Ernährungsindustrie | Food industry | Griechenland | Innovation | Wettbewerbsvorteil | Competitive advantage | Innovationsmanagement | Innovation management | Betriebliche Wertschöpfung | Value creation | Wettbewerbsstrategie | Competitive strategy |
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