Building information modelling demystified: does it make business sense to adopt BIM?

Purpose – The purpose of this paper is to inform project management practice on the business benefits of building information modelling (BIM) adoption. Design/methodology/approach – BIM needs to compete against well‐ingrained methods to deliver projects in a fragmented and rather traditional industry. This paper investigates 47 value propositions for the adoption of BIM under a multiple case study investigation carried out in Australia and Hong Kong. The selected case study projects included a range of public (1) and private (4) sector building developments of small and large‐scale. Findings are coded, interpreted and synthesised in order to identify the challenges and business drivers, and the paper focuses mainly on challenges and benefits for architectural and engineering consultants, contractors and steel fabricators. As a condition for the selection criteria all case studies had to be collaborating by sharing BIM data between two or more consultants/stakeholders. As practices cannot afford to ignore BIM, this paper aims to identify those immediate business drivers as to provoke debate amongst the professional and academic community. Findings – Shared understanding on business drivers to adopt BIM for managing the design and construction process of building projects raging from small commercial to high‐rise. Originality/value – The originality of the research reported in this paper is that it breaks from a proliferating series of articles on BIM as industry “aspiration” and as a “marketing” statement. The elicited drivers for BIM underwent industry, academic and peer validation.