Building professional discourse in emerging markets : language, context and the challenge of sensemaking
Andrei Kuznetsov and Olga Kuznetsova
| Year of publication: |
2014
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|---|---|
| Authors: | Kuznecov, Andrej I. ; Kuznecova, Olga |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 45.2014, 5, p. 583-599
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| Subject: | cross-cultural research/measurement issues | emerging markets/countries/economies | economic | cultural risks in emerging markets | liability of foreignness | language | language design | silent language | translation | Schwellenländer | Emerging economies | Sprache | Language | Multinationales Unternehmen | Transnational corporation | Interkulturelles Management | Cross-cultural management | Mehrsprachigkeit | Multilingualism | Fremdsprache | Foreign language | Linguistik | Linguistics | Englisch (Sprache) | English (Language) | Diskurstheorie | Discourse theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010380425