Building relationships through dialogic communication: organizations, stakeholders, and computer-mediated communication
Year of publication: |
February 2018
|
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Authors: | Pang, Augustine ; Shin, Wonsun ; Lew, Zijian ; Walther, Joseph B. |
Published in: |
Journal of marketing communications. - Abingdon : Taylor & Francis, ISSN 1352-7266, ZDB-ID 1317851-9. - Vol. 24.2018, 1, p. 68-82
|
Subject: | Dialogic communication | computer-mediated communication | organizational image | social media | organization-public relationship | Social Web | Social web | Interne Kommunikation | Internal communication | Kommunikation | Communication | Stakeholder | Öffentlichkeitsarbeit | Public relations |
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