Building the single market with information technology – lessons from a transnational IT implementation

The subject company operates in a vigorously growing sector of the packaging market, with plants in most European countries. But could this disparate business function as a single company in a single (European) market? This article sets out some lessons learned from a pilot transnational implementation of a strategic management information system, designed to counter entrenched national business thinking in one European company and its subsidaries.

MoreLess

Year of publication:	2000
Authors:	Sain ley Berry, Peter ; Ketelslegers, Danny ; Schrader, Bernd ; Kennerley, Mike ; Neely, Andy ; Barghahn, Peter ; Haehnsen, Wolfgang
Published in:	Industrial Management & Data Systems. - MCB UP Ltd, ISSN 1758-5783, ZDB-ID 2002327-3. - Vol. 100.2000, 1, p. 36-40
Publisher:	MCB UP Ltd
Subject:	Management information systems \| Packaging industry \| Implementation \| Transnationals

More details

Type of publication:	Article
Type of publication (narrower categories):	viewpoint
Language:	English
Other identifiers:	10.1108/02635570010310584 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014823609