Bundling new products with old to signal quality, with application to the sequencing of new products
Year of publication: |
2003
|
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Authors: | Choi, Jay Pil |
Published in: |
International journal of industrial organization. - Amsterdam [u.a.] : Elsevier, ISSN 0167-7187, ZDB-ID 875355-6. - Vol. 21.2003, 8, p. 1179-1200
|
Subject: | Leistungsbündel | Bundling strategy | Asymmetrische Information | Asymmetric information | Innovation | Theorie | Theory | Erfahrungsgüter | Experience goods |
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