Business models for communication departments : a comprehensive approach to analyzing, explaining and innovating communication management in organizations
Ansgar Zerfass and Jeanne Link
| Year of publication: |
2024
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|---|---|
| Authors: | Zerfaß, Ansgar ; Link, Jeanne |
| Published in: |
Journal of communication management. - Bradford : Emerald, ISSN 1478-0852, ZDB-ID 2031803-0. - Vol. 28.2024, 3, p. 384-403
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| Subject: | Business model | Communication departments | Communication management | Leadership | Management tool | Value creation | Geschäftsmodell | Interne Kommunikation | Internal communication | Betriebliche Wertschöpfung | Kommunikation | Communication | Führungsstil | Leadership style | Organisatorischer Wandel | Organizational change | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCOM-02-2023-0027 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015272733