Buy two and get X % off : quantity discount under consumers' anticipated regret
Xiying Yang, Guowei Hua, T.C.E. Cheng, Li Zhang, Yi Zhang, Yadong Xu
| Year of publication: |
2022
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|---|---|
| Authors: | Yang, Xiying ; Hua, Guowei ; Cheng, T. C. E. ; Zhang, Li ; Yi, Zhang ; Xu, Yadong |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 250.2022, p. 1-15
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| Subject: | Anticipated regret | Behavioural economics | Perishable product | Pricing | Quantity discount | Konsumentenverhalten | Consumer behaviour | Rabatt | Rebate | Preismanagement | Pricing strategy | Theorie | Theory | Verhaltensökonomik | Behavioral economics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2022.108624 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013535774