Buyer (dis)satisfaction and process innovation : the case of information technology services provision
Year of publication: |
January 2018
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Authors: | Ashok, Mona ; Day, Marc ; Narula, Rajneesh |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 68.2018, p. 132-144
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Subject: | Buyer collaboration | Buyer (dis)satisfaction | Internal resource commitment | Information technology services | Mixed method | Process innovation | Informationstechnik | Information technology | Kundenzufriedenheit | Customer satisfaction | Innovation | Lieferantenmanagement | Supplier relationship management | Dienstleistungsqualität | Service quality | Deutschland | Germany |
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