Buyer power and supplier relationship commitment : a cognitive evaluation theory perspective
Year of publication: |
April 2017
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Authors: | Chae, Sangho ; Choi, Thomas Y. ; Hur, Daesik |
Published in: |
The journal of supply chain management : a global review of purchasing and supply. - Hoboken, NJ : Wiley-Blackwell, ISSN 1523-2409, ZDB-ID 1463569-0. - Vol. 53.2017, 2, p. 39-60
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Subject: | power bases | interorganizational relationship commitment | cognitive evaluation theory | Lieferantenmanagement | Supplier relationship management | Kognition | Cognition | Theorie | Theory | Nachfragemacht | Buyer power | Unternehmenskooperation | Inter-firm cooperation | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Bewertung | Evaluation |
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