Buying behavior on daily-deal sites : the role of face value, product involvement, information, and website quality
Dimitris A. Drossos and Manolis Maragoudakis (Information and Communication Systems Engineering, University of the Aegean, Karlovasi, Samos, Greece), Flora Kokkinaki (Marketing and Communication, Athens University of Economics and Business, Athens, Greece)
| Year of publication: |
April-June 2015
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|---|---|
| Authors: | Drossos, Dimitris A. ; Maragoudakis, Manolis ; Kokkinaki, Flora |
| Published in: |
Journal of internet commerce. - Binghamton, NY: Haworth Press, ISSN 1533-2861, ZDB-ID 2136900-8. - Vol. 14.2015, 2, p. 200-232
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| Subject: | deals | e-commerce | group-buying | Website | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332861.2015.1011568 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011432418