Buying in : the secret dialogue between what we buy and who we are
Rob Walker
| Year of publication: |
2008
|
|---|---|
| Authors: | Walker, Rob |
| Publisher: |
New York, NY : Random house |
| Subject: | USA | Kaufverhalten | Markenartikel | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXI, 291 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-4000-6391-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004910989