Calculating the value of customers' referrals
| Year of publication: |
2003
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|---|---|
| Authors: | Helm, Sabrina |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 13.2003, 2, p. 124-133
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