Can Australian Universities Take Measures to Increase the Lecture Attendance of Marketing Students?
| Year of publication: |
2009
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|---|---|
| Authors: | Dolnicar, Sara ; Kaiser, Sebastian ; Matus, Katrina ; Vialle, Wilma |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 10459716. - Vol. 31.2009, 3, p. 203-211
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