Can cooperation drive the success of suppliers in B2B crowdsourcing innovation projects? : a large scale data perspective
Xi Zhang, Keran Duan, Hongke Zhao, Yuqing Zhao, Xuyan Wang, Patricia Ordonez de Pablos
| Year of publication: |
2020
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|---|---|
| Authors: | Zhang, Xi ; Duan, Keran ; Zhao, Hongke ; Zhao, Yuqing ; Wang, Xuyan ; Ordóñez de Pablos, Patricia |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 90.2020, p. 570-580
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| Subject: | Crowdsourcing innovation projects | Customer value orientation | Value network | Cooperation | Crowdsourcing | Innovationsmanagement | Innovation management | Lieferantenmanagement | Supplier relationship management | Kundenwert | Customer value | Projektmanagement | Project management | Unternehmensnetzwerk | Business network | B-to-B-Marketing | Business-to-business marketing | Kundenintegration | Customer integration | Erfolgsfaktor | Success factor | Betriebliche Wertschöpfung | Value creation | Innovation | Forschungskooperation | Research collaboration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2019.09.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012372717