Can entrepreneurial spirit accelerate local agri-food consumption : a mediation moderation analysis using theory of consumption values
Year of publication: |
2023
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Authors: | Chakraborty, Debarun ; Siddiqui, Mujahid ; Siddiqui, Aaliyah |
Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 35.2023, 4, p. 535-557
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Subject: | Agri-food products | consumption value theory | entrepreneurial spirit | mediation | moderation | structural equation modeling | trust | Entrepreneurship | Entrepreneurship approach | Strukturgleichungsmodell | Structural equation model | Konsumentenverhalten | Consumer behaviour | Agroindustrie | Agro-industry | Konsumtheorie | Consumption theory | Lebensmittelkonsum | Food consumption | Vertrauen | Confidence |
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