Can frontline employees help consumers improve their financial planning behavior? : implications from triadic analysis
Vida Siahtiri, Welf Hermann Weiger, Christian Tetteh-Afi, and Tobias Kraemer
| Year of publication: |
2024
|
|---|---|
| Authors: | Siahtiri, Vida ; Weiger, Welf ; Tetteh-Afi, Christian ; Krämer, Tobias |
| Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 58.2024, 13, p. 130-158
|
| Subject: | Attention to detail | Consumer financial planning | Customer stewardship climate | Frontline employees | Regulatory focus theory | Servant leadership | Transformative services | Konsumentenverhalten | Consumer behaviour | Verkaufspersonal | Salespeople | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJM-02-2023-0127 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015198461