Can merchants benefit from entry by (Amazon-like) platform if multiagent prices signal quality?
Ye Qiu, Ram C. Rao
| Year of publication: |
2024
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|---|---|
| Authors: | Qiu, Ye ; Rao, Ram C. |
| Published in: |
Marketing science. - Baltimore, Md. : INFORMS, ISSN 1526-548X, ZDB-ID 2023536-7. - Vol. 43.2024, 4, p. 778-796
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| Subject: | e-commerce | game theory | merchant profits | multiagent signaling | online selling | platform entry | pricing strategy | product quality | Produktqualität | Product quality | Electronic Commerce | E-commerce | Preismanagement | Pricing strategy | Markteintritt | Market entry | Spieltheorie | Game theory | Online-Handel | Online retailing | Digitale Plattform | Digital platform | Signalling | Monopol | Monopoly | Preis | Price | Preisdifferenzierung | Price discrimination | Netzwerkökonomik | Network economics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mksc.2021.0227 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014636328