Can web seals work wonders for small e-vendors in the online trading environment? : a theoretical approach
Year of publication: |
2010
|
---|---|
Authors: | Hu, Xiaorui ; Wu, Yuhong |
Published in: |
Transforming e-business practices and applications : emerging technologies and concepts. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 978-1-60566-910-6. - 2010, p. 239-258
|
Subject: | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Warenkennzeichnung | Product labelling | Entscheidungstheorie | Decision theory |
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