Capacity building as a route to export market expansion : a six-country experiment in the Western Balkans
Year of publication: |
2023
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Authors: | Cusolito, Ana Paula ; Darova, Ornella ; McKenzie, David J. |
Published in: |
Journal of international economics. - Amsterdam [u.a.] : Elsevier, ISSN 0022-1996, ZDB-ID 120143-8. - Vol. 144.2023, p. 1-16
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Subject: | Export market expansion | Training | Consulting | Digital presence | Customer acquisition | Südosteuropa | Southeastern Europe | Internationales Marketing | International marketing | Unternehmensberatung | Consultancy services | Export | Internationaler Markt | International market |
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