Cases for analysis in marketing
W. Wayne Talarzyk
| Year of publication: |
1977
|
|---|---|
| Authors: | Talarzyk, W. Wayne |
| Publisher: |
Hinsdale, Ill. : Dryden Press |
| Subject: | Werbung | Vereinigte Staaten | Marktforschung | Absatzpolitik | Marketing | Marketingmanagement | Marketing management | USA | United States | Theorie | Theory |
| Extent: | XIII, 300 S Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-03-019016-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000680448