Cases in public relations management : the rise of social media and activism
Patricia Swann
| Year of publication: |
2020 ; Third edition
|
|---|---|
| Authors: | Swann, Patricia |
| Publisher: |
New York : Routledge Taylor & Francis Group |
| Subject: | Öffentlichkeitsarbeit | Public relations | Social Web | Social web | Welt | World | Management | Social Media | Fallstudiensammlung |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xii, 621 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Fallstudie ; Case study |
| Language: | English |
| ISBN: | 978-1-138-08886-3 ; 978-1-138-08887-0 ; 978-1-315-10958-9 |
| Classification: | Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014013875