Catching the attention of young consumers in Norway : a short guide to compliance with the strict regulations on marketing directed towards children
Jenny Sveen Hovda and Bente Holmvang
| Year of publication: |
2014
|
|---|---|
| Authors: | Hovda, Jenny Sveen ; Holmvang, Bente |
| Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 2253499-4. - Vol. 15.2014, 1, p. 105-107
|
| Subject: | Norwegen | Norway | Kinder | Children | Verbraucherschutz | Consumer protection | Jugendliche | Youth | Regulierung | Regulation | Zielgruppe | Target group | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010386440