Causal-predictive model of customer lifetime/influence value : mediating roles of memorable experiences and customer engagement in hotels and airlines

Noppadol Manosuthi, Jin-Soo Lee and Heesup Han

Year of publication:	2021
Authors:	Noppadol Manosuthi ; Lee, Jin-soo ; Han, Heesup
Subject:	confirmatory composite analysis (CCA) \| customer engagement (CE) \| hotels and airlines \| importance-performance map analysis (IPMA) \| memorable experience (MEM) \| Perceived employee engagement (EE) \| perceived service innovation (SI) \| Hotellerie \| Hotel industry \| Fluggesellschaft \| Airline \| Beziehungsmarketing \| Relationship marketing \| Konsumentenverhalten \| Consumer behaviour \| Dienstleistungsqualität \| Service quality \| Kundenintegration \| Customer integration \| Kundenzufriedenheit \| Customer satisfaction

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Type of publication:	Article
Type of publication (narrower categories):	Aufsatz in Zeitschrift ; Article in journal
Language:	English
Other identifiers:	10.1080/10548408.2021.1940422 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

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