Causal recipes of customer loyalty in a sharing economy : integrating social media analytics and fsQCA
Carmen Kar Hang Lee, Ying Kei Tse, Eric Ka Ho Leung, Yichuan Wang
| Year of publication: |
2024
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| Authors: | Lee, Carmen Kar Hang ; Tse, Ying Kei ; Leung, Eric Ka Ho ; Wang, Yichuan |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 181.2024, Art.-No. 114747, p. 1-10
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| Subject: | Accommodation sharing | Customer loyalty | fsQCA | S-O-R model | Sharing economy | Social media analytics | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Share Economy | Kundenbindung | Customer retention |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2024.114747 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014556536