Challenges and opportunities for SMEs competing in the global market : a literature review for future research
Year of publication: |
2013
|
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Authors: | Skiver, Ryan L. ; Hong, Paul ; Lee, Chang Won |
Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 7.2013, 3/4, p. 191-207
|
Subject: | challenges and opportunities | small and medium enterprises | SMEs | modular innovation | MI | sustainable competitive advantage | global market | KMU | SME | Wettbewerbsvorteil | Competitive advantage | Internationaler Wettbewerb | International competition | Globalisierung | Globalization | Innovation | Innovationsmanagement | Innovation management |
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