Challenges in the business model of low-cost airlines : Ryanair case study
Year of publication: |
2020
|
---|---|
Authors: | Rodríguez-García, María ; Orero-Blat, Maria ; Palacios Marqués, Daniel |
Published in: |
International journal of enterprise information systems : an official publication of the Information Resources Management Association. - Hershey, Pa. [u.a.] : IGI Publ., ISSN 1548-1115, ZDB-ID 2414367-4. - Vol. 16.2020, 3, p. 64-77
|
Subject: | Airline | Business Model | Case Study | ERP Management System | Geschäftsmodell | Business model | Fluggesellschaft | ERP-System | ERP system | Niedrigpreisstrategie | Low-cost strategy |
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